Tuesday, May 15, 2012

The Souper Dress

While often framed and sold at auction as a work by Andy Warhol, the Souper Dress was in fact a promotional item from Campbell's Soup, made without any involvement from the artist. Clearly designed to capitalize on Warhol's screenprints (the envelope it came shipped in called it a "Pop Art" dress), the paper dress could be had for one dollar and two can labels, between 1967 and 1968. With copies housed at The Metropolitan Museum of Art Collection, the Andy Warhol Museum, The Fashion Institute of Technology, and many other collections, the dress now sells for approximately $3000.00.

1 comment:

  1. Preparing for her passion for art and fashion she studied art history at New York University and attended art school at the University of Wisconsin and at one time she worked for Women’s Wear Daily, where I had honed my skills as a writer.

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