Advertisement Of An Idea
London, UK: Audio Arts, 1976
Edition size unknown
On Sunday February 8th 1976, David Troostwyk bought air time on a London commercial radio station, Capitol Radio Ltd, to advertise an idea. Before becoming an artist he had worked in advertising from 1944 to 1947, with the London Display Company.
This Audio Arts Magazine cassette contains a condensed recording of the original three hour transmission during which nine identical 15 second commercials advertised the text of the idea.
Troostwyk died of lung cancer on this day ten years ago, at the age of 80.