[Jasper Johns]
Technics and Creativity : Gemini G.E.L.
New York City, USA: The Museum of Modern Art. 1971
108 pp., 27 x 22.5 cm., clamshell box
Edition of 22,500
The high edition size of this classic explains why - despite being celebrated and over fifty years - this can still be picked up for a few hundred dollars.
More commonly known as Target, this publication consists of a white plastic clam-shell box that contains a catalogue raisonné of prints by Gemini G.E.L. and a newly commissioned multiple by Jasper Johns.
The book features 364 illustrations (20 in colour) of the prints and multiples issued by Los Angeles-based Gemini G.E. Artists featured include Josef Albers, John Altoon, Wallace Berman, Sam Francis, Jasper Johns, Donald Judd, Ellsworth Kelly, Roy Lichtenstein, Man Ray, Claes Oldenburg, Ken Price, Robert Rauschenberg, Ed Ruscha, and Frank Stella.
Target is a do-it-yourself collaboration where the buyer is invited to complete the target with the paint-by-numbers watercolour pads and brush provided. Johns’ signature is printed and a space is left to co-sign.
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