Sunday, August 27, 2023

Pharmacie Fischer Inc. | Pills












Hervé Fischer /Pharmacie Fischer Inc. 
Pilules (Pills)
[no place, no date, circa mid-1970s]
5 x 6 x 4.5 cm.
Edition size unknown


For the Fischer Pharmacy, Hervé Fischer would dress in a pharmacist's white smock and perform in small towns, offering consultations to the general public. After determining the condition of each 'patient', he would prescribe medication and fill the prescription. These included pills for freedom, pills against conceptual art, pills for being clever, pills for being an artist, pills to make one happy, pills opposed to money or for progress, pills against pollution, for changing the world, etc..

The travelling pharmacy was most active in 1974-1977. This undated example is a transparent plastic box containing styrofoam balls and an inserted card that is stamped 'Apotheek Fischer, Pillen zijn het leven' (Pharmacy Fischer, Pills are Life). A contradictory handwritten prescription indicates that it is 'against pills'. 



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